Free audit tool

Are guests booking direct?

Eight quick questions for pubs, B&Bs and restaurants. Honest results. Find out exactly where you stand, and what OTA fees and missed AI-search bookings are quietly costing you.

2 minutes to complete
No email required
Instant results

About the Hospitality Website Scorecard

The Hospitality Website Scorecard is a free, eight-question check built for pubs, B&Bs and independent restaurants. It takes about five minutes, there is no signup, and you get a clear score with the specific gaps that are pushing guests toward Booking.com, OpenTable or your competitors instead of straight to you.

Most hospitality websites were never set up to win a direct booking, to show a menu or rooms as real pages instead of a PDF, or to be found in AI tools like ChatGPT and Perplexity that are already booking tables on people's behalf. The scorecard shows where yours stands before a guest quietly books elsewhere.

Once you have your score, see what a slow or invisible site is costing you with the revenue gap calculator, check whether AI tools can find you with the AI Visibility Test, or read how Zenlio builds sites for hospitality. Questions? Get in touch.